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A company wants to use ML to increase customer engagement and sales. The company has collected a large dataset that includes customer demographics, purchase history, browsing patterns, and product ratings. Select the correct ML approach from the following list for each use case. Select each ML approach one time. - Predict customer lifetime value (CLV) by estimating how much revenue a customer will generate over the customer's lifetime. - Identify the likelihood of a customer to stop using the company's services. - Group customers based on similar purchasing patterns and preferences.
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